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Location-Based Social Media

When Google Maps was introduced in 2005, it was a watershed moment in the distributed web. While Microsoft had developed TerraServer (the first free API mapping service) in 1996, there was something...

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The Revolution Will Be Socialized.

As the new year hits full swing, we’re all in search of our list of hopeful (and overly ambitious?) resolutions for what the new year will bring. Eat healthier. Exercise more. Work hard. Play harder....

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A “Real-Time” Look at Social Web Growth

I recently came across a pretty nifty widget that illustrates the exponential growth of the “social web”. Similar to the famed National Debt Clock, although the chart doesn’t pull in “real-time” data,...

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Case Study: MLS Pubs ViewFest

Client: Major League Soccer Solution Type: Digital Promotion – MLS Pubs ViewFest Multichannel Sweepstakes Technology: Affinitive’s Social Sweepstakes Platform Services Provided: Strategy, Creative,...

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Inside Affinitive: Mobile Device Ownership

In this new series, we take a look at the thoughts, actions and opinions of the Affinitive team. It’s a fun way to show how we reflect (or perhaps in some cases, don’t reflect) what is happening with...

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My Fav App: Bus NYC

In this featurette, we ask Affinitive team members about their favorite apps, social platforms, and sites! Whether it’s for productivity, lifestyle, or just plain fun (or procrastination), we want to...

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Infographic: The Power of Mobile Search

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Infographic: Where & How Mobile Wins

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My Fav App: Nike+ Running

In this featurette, we ask Affinitive team members about their favorite apps, social platforms, and sites! Whether it’s for productivity, lifestyle, or just plain fun (or procrastination), we want to...

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